Development of a Russian chemist's shops network brand image has demonstrated how distinctly can a professional 3D convey various styles. A 'virtual chemist's' sized 13 x 8 m had been executed in 7 versions. All were discussed with focus groups in three Russian cities, the style alternatives absolutely clear for the population. The said images include a 'Victorian', 'light classic', 'the 1960's vinyl', 'natural' and 'sterile' versions. The job was not hard - compliance with particular plans, use of certain furniture and light were not required. The total time expenditures for all 7 alternatives (implying 3 images each) made 10 days.
These pictures of a wine boutique are unique since they provide for over one thousand bottles with labels and a few thousand without the same. Such tremendous quantity of reflecting surfaces has required considerable machine time expenditures for rendering. 12 working days.